PRSA MARYLAND’S 2017 BEST IN MARYLAND WINNERS
Awards were presented on December 6 at the 2017 Best in Maryland Gala in the beautiful Royal Sonesta Harbor Court. Click here to see who was there! We thank all who attended and especially our #BIM17 sponsors and VIPs! See you all next year!
A special thank you to our judging team from Central California which did an awesome job (they were tough!).
Congratulations to all our 2017 Best in Maryland Honorees and Winners!
BEST IN SHOW
National Aquarium Dolphin Sanctuary Announcement
Golin
LIFETIME ACHIEVEMENT
Daniel Dunne, APR, Erickson Living
Paul E. Welsh
Nancy Sherman, Caroline Center
Educator of the Year
Dana Vickers Shelley, MPA, Morgan State University
Rising Star
Molly Dressel, Abel Communications
PR Team of the Year
Maryland Auto Insurance Marketing and Communications Team
Partner of Distinction
Coyle Studios
Volunteer of the Year
Emily McDermott, Van Eperen
Dani Baldassare, Erickson Living
CAMPAIGNS
Community Relations
Best in Maryland: Ocean City Walk Smart – Maryland State Highway Administration
Award of Excellence: Coldwell Banker’s Play it Forward Campaign – Clapp Communications
Crisis Communications
Best in Maryland: Zika Preparedness Efforts – Johns Hopkins Medicine
Events and Observances < 7 days
Best in Maryland: Howard County OAI 50+EXPO – Coster Communications, LTD.
Award of Excellence: Work Zone Safety – Maryland State Highway Administration
Events and Observances > 7 days
Best in Maryland: “MPT Salutes Vietnam Veterans” Initiative – Maryland Public Television
Award of Excellence: 200 Years of Moving Smart Energy Forward – BGE with Weber Shandwick
Integrated Communications
Best in Maryland: “Victories for Veterans” Integrated PSA Campaign – Crosby Marketing Communications
Award of Excellence: U.S. Drug Enforcement Administration – National Heroin and Opioid Awareness Week – A. Bright Idea Advertising and Public Relations
Award of Excellence: Carroll Hospice Campaign – Carroll Hospital and Devaney & Associates
Internal Communications
Best in Maryland: Chesapeake Brand Stand – Chesapeake Employers’ Insurance Company
Marketing
Best in Maryland: myBWI – BWI Marshall Airport with Weber Shandwick
Public Service
Best in Maryland: It’s a Great School Year! – Lyons PR
Reputation/Brand Management
Best in Maryland/Best in Show: National Aquarium Dolphin Sanctuary Announcement – Golin
Award of Excellence: Leadership Maryland finds “The Strength Within” – Leadership Maryland and Devaney & Associates
COMPONENTS
Advertorials
Best in Maryland: What Employers Should Know about Opioids and Injured Workers – Chesapeake Employers’ Insurance Company
Annual Reports
Best in Maryland: Protecting Every Workday – 2015 Annual Report – Chesapeake Employers’ Insurance Company
Award of Excellence: 2016 Chase Brexton Health Care Annual Report – Chase Brexton and Devaney & Associates
Brochures – Digital
Best in Maryland: E-Road Ready – Maryland State Highway Administration
Creative Tactics – Assoc/Nonprofit/Govt
Best in Maryland: Thank A Vet App and Social Engagement Program – Crosby Marketing Communications
Award of Excellence: Invasive Species “Mark Trail” Comic Strip – Crosby Marketing Communications
Editorial/Op-Ed Columns/Story Placement
Best in Maryland: How Ethiopia Can Overcome the Worst Drought in 50 Years – Lutheran World Relief
Award of Excellence: Ingleside at King Farm – Van Eperen
Magazines/Newsletters – Digital
Best in Maryland: Forum News – Chesapeake Employers’ Insurance Company
Award of Excellence: Maryland Auto Monthly – Maryland Auto Insurance
Magazines/Newsletters – Print
Best in Maryland: Carroll Hospital’s A Healthy Dose Magazine – Carroll Hospital and Devaney & Associates
Media Relations – Assoc/Nonprofit/Govt
Best in Maryland: National Aquarium Dolphin Sanctuary Announcement – Golin
Award of Excellence: Honoring Veterans – Lyons PR
Award of Excellence: Stress Experienced around the 2016 Election – American Psychological Association & News Generation
Media Relations – For Profit
Best in Maryland: Route One Apparel Becomes the Face of Maryland Pride – Route One Apparel and Devaney & Associates
Award of Excellence: MRIS’ Most Expensive Homes Sold – Abel Communications
Podcast
Best in Maryland: Launch Podcast: Stories About Start-Ups – Van Eperen
Award of Excellence: JHU Press Journals Podcasts – Johns Hopkins University Press
PSAs
Best in Maryland: In Your Hands- – Maryland State Highway Administration
Award of Excellence: Maryland Municipal League: Time to Talk – Van Eperen
Publications
Best in Maryland: Reflections – “MPT Salutes Vietnam Veterans” – Maryland Public Television
Award of Excellence: The 2017 Early Warning Forecast – Lutheran World Relief
Research/Evaluation
Best in Maryland: Mutually Beneficial Volunteerism – Mariner Management and Whorton Marketing & Research
Social Media – Assoc/Nonprofit/Govt
Best in Maryland: Driving Organ Donation Awareness Through Video Content – Crosby Marketing Communications
Award of Excellence: University of Maryland School of Pharmacy Online Giving Day – University of Maryland School of Pharmacy
Videos
Best in Maryland: “MPT Salutes Vietnam Veterans” Initiative – Maryland Public Television
Award of Excellence: “Victories for Veterans” Video Series – Crosby Marketing Communications
A special thanks to our 2017 Best in Maryland Sponsors …
Design
Photography
2017 BIM Magazine
Printing
