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Daniel Dunne

Daniel Dunne, APR

In last month’s WebNotes my “long-time” standing as a PR professional was noted.  Thus, I thought to help members get to know me a little more, briefly shedding further light on my career path might be of help.

A large part (nearly 30 years) of my “long-time” public service career was devoted to serving as a national spokesperson with the U.S. Justice Department.  My Public Information Officer role included managing all aspects of the Federal Bureau of Prisons’ external communications, including conducting daily media interviews, coordinating the agency’s public relations training, development of media policies, and providing crisis communication support – including for national onsite events and incidents. Before becoming a federal civil servant, I served six years in the U.S. Marine Corps, Fighter Attack Squadron 321 (VMFA-321).

My “encore” career with Erickson Living started in 2006.  The company is one of the nation’s top senior living providers and is headquartered in Catonsville, Maryland.  With Erickson, I’ve been fortunate to have served in a variety of communication roles, including Director of Brand Communications and now Director of Communications.  My current role includes leading Erickson’s external communication functions, including public relations, social media engagement and outreach, as well as crisis communications.

I live in Bowie, MD, with my wife of 33 years and college age daughter. We also have two Cavalier King Charles Spaniels and a Maine Coon Cat that has a monopoly on love and affection.

My greatest joy as a PR professional comes from having the opportunity to help foster the professional development of communication professionals…a BIG reason for my involvement with PRSA MD.  The investment others have made throughout my career is something I’m committed to paying forward by supporting Baltimore’s communication professionals.

Since assuming my new role with the chapter, I’ve had the opportunity to talk with several of those who have recently expressed interest in volunteering. I’ve appreciated the feedback provided regarding availability for support and the willingness of all to consider specific chapter volunteer opportunities throughout the year.

A perfect way to help the chapter kick-off the year will be to join Board members and others for our first Happy Hour on February 24, from 5:00 p.m. to 7:00 p.m., at Kooper’s North. This informal gathering is a perfect way to meet PR pros in Baltimore and exchange ideas with others in the industry.  Then, two days later (February 26), the Board’s annual planning meeting is being held at the Oak Crest retirement community in Parkville, MD.  The luncheon discussion starts at 12:00 p.m., and is open to anyone looking to help the chapter chart its course for 2016.  If you’re not sure how to reserve a seat to be with this fun group…just email me at dan.dunne@erickson.com, and your seat and lunch will be reserved.  Lastly, for those who have ideas regarding chapter offerings in 2016, but are unable to attending the planning discussion, I would love to hear your feedback so those ideas can be a part of this year’s planning discussion.


Daniel R. Dunne, APR
PRSA Maryland Chapter

–Industry News