Thursday, June 26, 2008
InterContinental Harbor Court Hotel, Baltimore
2008 Best in Show
MGH for Pfizer Animal Health Launches Slentrol.
2008 Lifetime Achievement Award
Charles J. Fitzgibbon, APR, Executive Vice President, Weber Shandwick Worldwide
Newsletters, Three Colors or More
Award of Excellence: CareFirst BlueCross BlueShield for Vitality
Award of Excellence: Magellan Health Services for tHRive HR Newsletter
Best in Maryland: Harbor Hospital for LifeResource this Month.
Best in Maryland: University of Maryland Dental School for Mdental Magazine.
Award of Excellence: Harbor Hospital for Waterfront
Annual Reports, Not-For-Profit Organizations
Best in Maryland: Crosby Marketing for Shady Grove Adventist Hospital Annual Report
Annual Reports, For-Profit Organizations
Best in Maryland: Constellation Energy for Responsible Leadership
Special Purpose Publication
Award of Excellence: Crosby Marketing for The Art of Inspiring Breast Cancer Awareness
Award of Excellence: IWIF for Employers’ Information Kit: “Workplace Safety for Older Workers”
Best in Maryland: Magellan Health Services for Making an Impact: Magellan’s Conference Banner Stands
Media and Press Kits
Best in Maryland: Kaiser Permanente for Kaiser Permanente Media & Community Relations Kit
Best in Maryland: Crosby Marketing for National Association of Social Work Public Education Video
Direct Mail, Three Colors or More
Award of Excellence: Good Samaritan Hospital for Good Samaritan Hospital Hot Chicks
Award of Excellence: Harbor Hospital for Harbor Hospital Prostate Cancer PSA
Best in Maryland: Devaney & Associates for Ohio Utilities Protection Service PSAs: “Can I Help” & “It Matters”
Best in Maryland: IWIF for Keep the Expertise, Lose the Injuries
Editorial and Op-Ed Columns.
Award of Excellence: Devaney and Associates for “High Energy Costs Take a Big Toll on State’s Poor”
Award of Excellence: Abel Communications for CARCHEX Critical Hit in Automotive News.
Award of Excellence: Devaney & Associates for OrthoMaryland: “Replacement Joints are Jumping.”
Best in Maryland: Devaney & Associates for Abington Reproductive Medicine: “Robots Lend a Hand in the OR”
Best in Maryland: IMPACT Marketing & Public Relations for Melting Pot Advertorial
Best in Maryland: Notre Dame Preparatory School for “Creating Community” – NDP’s Web Site Redesign
CD-ROM and DVD
Best in Maryland: Devaney & Associates for “Call the Ohio Utilities Protection Service” DVD
Creative Application of Technology
Award of Excellence: Crosby Marketing for Anne Arundel County Department of Health Teen Smoking e-Cards.
Best in Maryland: Weinberg Harris & Associates for Santastic at The Mall in Columbia
Award of Excellence: PNC Financial Services Group for Bridging to the Future While Protection the Past
Best in Maryland: gkv REACH and Arizona Physicians IPA for Shine Arizona: Be Strong. Be Healthy. Shine.
Best in Maryland: Imre Communications for Celebrated the Past: Designing the Future.
Award of Excellence: Magellan Health Services for Winning Hearts & Business in Maricopa County: A Total PR Push.
Special Events, Six Days or Fewer
Award of Excellence: Maroon PR for Landmark Theatres Harbor East
Best in Maryland: Comcast Cable Eastern Division for Comcast Family Toon Day in Baltimore
Special Events, Seven Days or Greater
Award of Excellence: Crosby Marketing and Washington Adventist Hospital for Celebrating 100 Years in Community
Best in Maryland: Imre Communications for Travelers Championship: A New Era. A New Experience.
Awards of Excellence: Crosby Marketing for Poverty Line: Catholic Campaign for Human Development
Best in Maryland: IWIF for Workplace Safety Week 2007 – Older Worker Safety Campaign
Best in Maryland: Greater Baltimore Committee for Repeal the Computer Services Tax Campaign.
Best in Maryland: Magellan Health Services for 2007 Leadership Meeting
Marketing Communications/New Products and Services
Award of Excellence: Devaney & Associates for Cielo Life Settlement Launch
Best in Maryland: MGH for Pfizer Animal Health Estimates Canine Obesity as a Medical Condition to Launch Slentrol.
Marketing Communications/Established Products or Services
Award of Excellence: a. Bright Idea for Baltimore County Savings Bank: Happily Ever After Consumer Loans.
Award of Excellence: Crosby Marketing for Kaiser Permanente Foundation Health Plan of the Mid-Atlantic States, Inc. – National Federal Open Enrollment
Best in Maryland: Crosby Marketing for Kaiser Permanente Foundation Health Plan of the Mid-Atlantic States, Inc. Personal Health Kit.