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Call for Speakers for 2013 Mid-Atlantic District Chesapeake Conference Open Now!

Are you interested in presenting at the 2013 Mid-Atlantic Chesapeake Conference happening June 25  at the Sheraton Columbia Town Center Hotel? If you are, then submit a Speaker RFP by Friday April 19, 2013.

We are looking for interesting topics and speakers in areas such as, but certainly not limited to:

  • Social media strategy
  • Traditional/Social Media integration
  • Tools for PR People in the Cloud and via Apps
  • Risk for communicators in the age of social media
  • Time management
  • Measurement, tracking & metrics
  • Getting the “Old School” educated
  • Marketing to the Emerging Majority
  • How to Build Brand Awareness

By speaking, you will have the opportunity to impact individuals driven to improve themselves, their place of work, PRSA and our profession. Of course you will also be shaping yourself and your stature among your peers. Your experiences and insights towards innovative concepts are in demand…here is a chance to show where you came from and how you have evolved into a true role model.

Sessions will run 75 minutes including question & answer periods.  

Event Details:

What: The Mid-Atlantic District Chesapeake Conference

When: Tuesday, June 25, 2013

Where: Sheraton Columbia Town Center Hotel

This year’s conference is a collaboration the chapters of the Mid-Atlantic District which draws from ten chapters in five states.

*Showcase your company by becoming a Conference Sponsor. As a sponsor you will be able to share your company both with pros during the conference and through recognition in our participating chapters. Click here for more information.

Personal Invite to the 2012 PRSA Mid-Atlantic District Conference

(Originally posted on the PRSA MD More than PR Basics blog by Nneka Jenkins)

Greetings!

I’d like to personally invite you to this conference on Thursday November 8 at the BWI Four Points Sheraton. You really should come. Why? Because!

(1) You need to keep your skills sharp – Learn the latest in PR/Communication’s best practices from other DC, MD, VA pros!

(2) You love to get the inside scoop on hot industry trends and techniques!

(3) You miss catching up with colleagues you haven’t seen in awhile – Don’t miss our Happy Hour Networking Event afterwards…enjoy cocktails, see what your colleagues have been up to, make new contacts!

NEW for this year, choose from three different tracks: (1) Social Media (2) Business/Leadership (3) PR Essentials. Mix and match. No matter what career level you are in, there is something for everyone at this conference!

And, just FYI, tickets are selling pretty fast this year because we’ve got such a great lineup of speakers and topics. Don’t let someone else take your spot! Space is limited.

Register Now: https://prsamd.org/news/events2012/nov12-program.htm

See you there!

Nneka Jenkins
2012 Mid-Atlantic District Chesapeake Conference
Planning Committee Chair

There’s a First Time for Everything

For the first time (in recent history or that anyone can recall), the PRSA Maryland, National Capital, and Central Chesapeake Chapters have teamed up to put on a regional conference!  After a bit of a rough (and late!) start, we finally got the 2011 PRSA Mid-Atlantic Chesapeake Conference Planning Committee going.  

Representatives from all three chapters have worked tirelessly all year to brainstorm session topics, locate relevant speakers, find sponsorships, develop conference collateral, and then promote the darned thing!  All the while, we have had great fun forming relationships, networking, gaining valuable experience, and bonding in an energetic, collegial environment. 

It has been a really wonderful time working with all three chapters.  We’re looking forward to enjoying the conference next week!

There’s still time to register for this year’s conference.  Go to https://prsamd.org/news/events2011/nov11program.htm.  Seating is limited and tickets are going fast, so hurry!  

And we’re going to keep building on this momentum.  If you would like to get in on this synergistic, collaborative effort to plan next year’s conference, please don’t hesitate to e-mail Peggy at phoffman@marinermanagement.com.

Integrate a “Smarter” Strategy into Your Campaign

According to Affinity Research, 42 percent of all adults own a smartphone, and 15 percent (or more than 34 million consumers) plan to purchase one in the next six months.  Of both sexes, slightly more men own these devices than women (54 percent versus 46 percent). 

“Millenials are the most likely generation to own these types of mobile devices – 28 percent are more likely to own a smartphone than the average American adult. 

• 54 percent – or more than 25 million Millennials – currently own a smartphone, and 18 percent plan to purchase one within the next six months.

• 63 percent of Millennials use their smartphones at work, while 95 percent report that they are the sole users of the device. 

• Millennials who have graduated college are 23 percent more likely to own a smartphone than others in their generation.” 

Smartphones are definitely the wave of the future.  More and more, consumers are using them to access the latest news, social media, shop, and take advantage of mobile marketing deals. 

Valerie Lambert of Bilou Enterprises will share her insights into the latest information and statistics with smartphone technology at the upcoming PRSA Mid-Atlantic Chesapeake Conference.  Join her on Nov. 3 at the Four Points by Sheraton BWI Airport as she engages session participants with real-time interaction to demonstrate the variety of ways PR pros can utilize smartphone technology.

2011 PRSA Mid-Atlantic Chesapeake Conference Keynote: Yolanda Caraway, President/CEO of The Caraway Group

With a career in public affairs, strategic communications, and political management spanning 25 years, President and CEO Yolanda Caraway has a proven track record of excellence that has made the agency a success.  

The Caraway Group has worked with major clients like Microsoft Corp., MGM MIRAGE, Bristol Myers Squibb, MCI, Mitsubishi, and Texaco.  As one of the nation’s top political strategists, Yolanda’s extensive work for the Democratic National Committee and with major political campaigns has produced relationships with elite influencers and decision makers.  Through these associations she has counseled government and nonprofit agencies such as the Congressional Black Caucus Foundation, the Congressional Hispanic Caucus Institute, U.S. Dept. of Commerce, Center for American Progress, NATO 50th Anniversary Summit, and the Martin Luther King Jr. National Memorial Foundation Project.

 Our theme for this year is The New Face of PR: Strategizing Connectivity, Innovation, and Integration.  Ms. Caraway will address how the industry is managing the ever-changing landscape of social media and what that means for communications professionals.

Thank You to Our Chapter Sponsors

Thank You to Our Chapter Sponsors