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Ten Days to go

Google Bus on the streets of Baltimore
Image by Joel Mark Witt via Flickr

Ten days from now we will be hearing from our Morning Keynote speaker Dave Troy.   Make sure to arrive early as you don’t want to miss this technology entrepreneur and one of the principal players working to bring Google’s planned fiber optic network to Baltimore.  Dave will map out his PR plan for luring Google to Baltimore as well as share his messaging, social media, and buzz strategies that made his message soar.  He’ll reveal how the plan is progressing, lessons he learned, why Baltimore is a good fit, and when the city will know Google’s decision.  Don’t miss this provocative presentation.

Dave Troy is one of the principal players working to bring Google’s planned fiber optic network to Baltimore. He is a leader and veteran of the Baltimore technology community, serving on numerous boards, including the Greater Baltimore Technology Council and the Chesapeake Regional Technology Council.

Dave is an entrepreneur, software developer, and community builder in Baltimore.  He is the founder of TEDxMidatlantic, a regional conference celebrating the power of ideas to transform society.  The first TEDxMidAtlantic event was held in Baltimore in November 2009 and featured over 20 speakers and 600 attendees.  He is also the founder of Baltimore Angels (an angel investment group) and Beehive Baltimore (a co-working community and workplace).

You can see Dave Troy’s Blog , and you can follow Dave Troy on Twitter

10 Days to go until our Annual PRSA-MD Chesapeake Conference – Register here

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And the Finalists for the 2010 PRSA-MD Best in MD Awards Are…

We’re so excited to announce the finalists for the 2010 Best in MD Awards! We’ve had some excellent entries this year, and the competition was tough, but here is who’s still in the running:

2010 Best in MD Awards Finalists

A. Bright Idea
Anne Arundel Medical Center
Barb Clapp Advertising and Marketing, LLC
CareFirst Blue Cross BlueShield
Crosby Marketing
Devaney & Associates, Inc.
Himmelrich PR
idfive
IWIF Workers’ Compensation Insurance
Maryland Lottery
Mayes Communications Inc. & Strategic Design Studio
Northrop Grumman Electronic Systems
Notre Dame Preparatory School
Sky Design LLC
Weber Shandwick

Of these finalists, two will be the recipients of the most coveted prizes: Best of Show and Best Theme.

This year’s presentation will take place as a luncheon during the 33rd Annual Chesapeake Conference. Will your agency/company receive one of these top prizes? Register for the Chessie conference now to find out. Follow us on twitter at #chessie10.

We’ve assembled some of the best speakers in the industry who can’t wait to impart their knowledge on hot topics such as social media, ROI/measurement, SEO, and more.

Full-day Chessie registrants will also receive a ticket to the awards luncheon, which will include a compelling presentation from the keynote speaker, Lisa A. Shenkle, President of VERB! Communications, that you don’t want to miss. If you don’t have time to attend the conference, remember that you can purchase Best in MD luncheon tickets separately. See you at the 2010 Best in MD Awards!

The Speaker Line up and Program Details are in!

June 17th is fast approaching, and before you know it, the 33rd Annual Chesapeake Conference will be here. During the conference you will learn from industry leaders on the essentials needed to sail into the new decade of public relations.

Set your alarm clock and have ready your cup of Joe! You will not want to miss technology entrepreneur Dave Troy when he delivers the morning keynote where he will talk about the inspirational and creative efforts put forth by public/private organizations to could bring Google’s ultra high-speed Internet trial to Baltimore. Dave is one of the principal players working with Baltimore’s Google Czar Tom Loveland. Dave will share with attendees Baltimore’s PR, social media, and buzz strategies, lessons learned, why Baltimore is a good fit for Google Fiber, and when Google will reveal its decision.

After your much enjoyed lunch and the Best in Maryland Awards program, we will kick off the second half of the conference with our local Emmy Award winner Lisa A. Shenkle, president of VERB! Communications and board member for Sail Baltimore. As the afternoon keynote speaker, Lisa will describe how the art and skills of public relations help her navigate political landmines and sensitivities associated with international ships visiting the Port of Baltimore. Discover how she overcomes challenges in scheduling press events, gains permission to get the media on board visiting vessels, and engages all parties for the greater mission of establishing goodwill between our country and others.

Breakout sessions include:
• How Media Fragmentation is making it harder (and easier) than ever to reach your targets
• Putting SEO to work: Writing with search engines in mind
• Red flags of social media: A legal perspective
• Great marketing ROI for a lousy economy
• Writing for the web and social media
• Media ethics
• PR measurement
• APR roundtable discussion
• How not to pitch the media roundtable discussion

See full line up here.

Don’t miss the boat, register today for the Chesapeake Conference and Best In Maryland Awards on June 17 at the Sheraton Baltimore North Hotel in Towson.

Online registration and downloadable forms now available.

Follow our official twitter hashtag, #Chessie10 for updates, and check back at our More Than PR Basics blog for our series of discussions leading us up to the 33rd Annual Chessie Conference.

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–Industry News