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2017 PRSA Maryland Conference breakout 2:15 p.m. – 3:15 p.m.

Tracy Imm

Tracy Imm

Employee engagement is at an all-time low, according to the 2017 Gallup “State of the American Workplace” report. Less than 20 percent of employees believe their leadership:

  • has a clear direction for the organization
  • makes them enthusiastic for the future
  • communicates effectively

The impact of poor leadership includes lost productivity, high employee turnover, lost revenue, low customer satisfaction, and higher operating expenses. If you want to be a leader who turns the tide and becomes an active participant in creating an exceptional workplace, then this session is for you.

We will review how to take your team’s purpose, turn it into a brand, and create a culture where everyone thrives. We’ll cover the importance of developing your emotional intelligence, playing to everyone’s strengths and creating trust in the organization. In one hour Tracy Imm, ABC, APR will share her leadership wisdom and advice garnered over the years as a PR team leader.

–Industry News