PRSA Maryland is your local resource for professional advancement. Through our chapter and via the national PRSA organization, you have access to continuing education seminars, information exchange forums, training webinars and research projects.
Today, almost every offering is a commodity. While companies are looking for ways to gain a loyal following and charge premium pricing, they can no longer do so simply based on customer service and ‘innovation’ of the offering. They must create a unique brand position which distinguishes them from every other company in their industry. Their brand must evoke emotion in and establish a connection with their audience. Eliciting emotions doesn’t always equate to a tear-jerking message but, rather, helps…Find out more »
Save the date to join us as we celebrate the "Best in Maryland"! We are planning a very exciting and different awards gala this year in the beautiful Mt. Washington Mill Dye House featuring WBAL TV anchor Deborah Weiner as award emcee! Details coming soon! #BIM19 Call for Entries is closed. Thank you to all that submitted! Note: This year's competition will be judged by the San Antonio Chapter. Don't forget to nominate your favorite colleague, educator, rising star, PR team…Find out more »