This month, we talked with Cathy Nyce, director of marketing and communications for Maryland Automobile Insurance, where she led the complete re-branding of the 40-year-old agency. Cathy also served on the 2017 PRSA Maryland Conference Committee helping to create a highly successful program.
What is your hometown? Macon, Georgia
Where did you go to college/university?
Georgia College, B.A. in Journalism
University of Baltimore, M.A. in Legal and Ethical Studies
How would you say your PRSA membership is of benefit to you?
The educational programs are excellent and always provide learning that I can apply immediately in my role as director of communications, which benefits my team, as well as me. The networking opportunities have been great – I’ve made some key connections with communications directors in similar organizations that have led to mutually beneficial collaborations. As we launched a complete rebrand of Maryland Auto, I found strong resources and guidance through PRSA members. And, I’ve met fun people! Finally, the Best in Maryland Awards provided well-deserved recognition for my entire team and concrete results we could share with our executive team and board.
Do you have any personal or professional role models?
Katharine Hepburn and Ruth Bader Ginsburg
What are some of your interests and/or passions?
I am passionate about leadership and recently completed the Transformational Leadership program at Georgetown University. I am also passionate about mentoring and encouraging young women to participate in the political process – I serve on the Running Start Advisory Board. I love the beach, reading and paddle-boarding with my two rescue puppies onboard with me. And, I am a bit obsessed with my Peloton bike and Pure Barre classes.
How can PRSA Maryland members connect with you? You can email me at firstname.lastname@example.org