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The results are in: Congratulations to 2020 Best in Maryland Finalists!

The following organizations will win a Best in Maryland or Award of Excellence.

Attend the gala on December 10, 2020, for the reveal.

Now it is time to celebrate. Please join us on December 10, 6:00 – 7:30 PM for our 2020 Virtual Best in Maryland (BIM) Awards Gala! During the evening, we will announce winners in 26 categories. We will also honor our professional award recipients including Lifetime Achievement, Paul E. Welsh, Educator of the Year, Rising Star, Partner of Distinction, and PR Team of the Year. And the top prize, Best in Show, will round out our night, so stay seated even after your first win!

The event is free so bring the whole team. Register today. All you need to do is BYOB, find a comfy chair and let the celebration begin! We will host a bartender, games, polls, virtual sponsor booths, and giveaways. Have a question? Contact us at info@prsamd.org or 443-283-8060.

Support the event while increasing your organization’s visibility!

We have unique sponsorship opportunities available.

The pandemic, protests and politics shape PRSA Maryland’s 2020 fall virtual conference, “Navigating the Next Normal”

Kathleen Koch, former CNN correspondent, and Jardena London of Souls@Work to keynote

The past year has taken “planning for the unexpected” to a whole new level as the pandemic, protests and politics continue to bring unimaginable challenges to the world, the economy and the communications profession. This will be the focus of the Public Relations Society of America Maryland Chapter’s (PRSA MD) 43rd annual conference “Navigating the Next Normal,” a completely digital event taking place Sept. 24-25, 2020.

Highlights include keynote addresses from former CNN correspondent and crisis communications leader Kathleen Koch and Jardena London, an agile transformation consultant and founder of Souls@Work. Sessions will also explore:

  • Social media marketing in a post-COVID-19 world;
  • How to respond to and address issues raised by protests;
  • How organizations can effectively discuss diversity, equity and inclusion;
  • The latest techniques to reach and engage audiences;
  • Corporate social responsibility and “corporate personhood;” and
  • How to remain inspired and maintain your stamina.

“Navigating the Next Normal” is scheduled for 8:30 a.m. to 12:30 p.m. Sept. 24, and 1 to 5 p.m. Sept. 25. More details on featured speakers as well as the full conference lineup will be announced soon. The fee is $50 for PRSA members and $60 for non-members. Registration information and additional details can be found at https://prsamd.org/event/prsa-maryland-virtual-conference-navigating-the-next-normal/.

Koch spent most of her career as a journalist, starting as a reporter on the Mississippi Gulf Coast and ending as a Peabody Award-winning network television White House correspondent. She left the news business in 2009 and wrote Rising from Katrina, the prize-winning bestseller about the recovery of her Bay St. Louis, Miss. hometown from Hurricane Katrina. Koch led a nationwide letter-writing campaign to encourage the survivors of the 2011 earthquake and tsunami in Japan before turning her attention to aiding in disasters at home by creating LeadersLink.

Jardena London’s life mission is to help organizations become healthy, productive and fun. She is the founder of Souls@Work, a movement to create workplaces that give us energy and nourish our souls. As an agile transformation consultant, she works with leadership teams on Enterprise Business Agility. Her most recent successes have been transforming large legacy organizations into modern workplaces with breakout results. She has also served as co-founder and CEO of Rosetta Technology Group since 1997.  Check out her blogtoon on workplaces that thrive at www.rosettatg.com/blogtoon.

Conference sponsors include Chesapeake Employees Insurance and Devaney & Associates (graphic design), with additional sponsorship opportunities still available. Approximately 125 communications professionals are expected to attend.

Meet Chapter Member Kelsey Harman

For the September Issue of Web Notes, we talked to Maryland Chapter member and volunteer Kelsey Harman. Kelsey is an Account Manager at Cision, and has been an active volunteer on the PRSA Maryland Communications Committee since 2019.

How long have you been a member of PRSA and why did you join?

While in college at the University of Tampa, I was a member of the Public Relations Student Society of America (PRSSA). After graduating in 2018, I became a New Professionals Committee Member and last year I joined the Communications Committee as a social media volunteer. I knew I wanted to be a part of a community specifically in my industry that allowed me to grow and network.

What do you enjoy most about volunteering?

I like having the ability to develop social media content. It allows me to be creative.

What is your current position at Cision?

I have been working at Cision, a leading global provider of earned media software and services since 2018. I am currently an Account Manager.

What do you love most about the PR field?

I love how diverse the PR field is. People assume that if you work in the public relations field you must work at an agency. That is not the case. There are many different roles. There is a lot of flexibility in this industry.

How do you define success?

For me, success is knowing the work I am doing is making a positive impact. Eventually, I want to take the non-profit route. I want to wake up knowing my work is improving someone’s life for the better.

Who inspires you?

My mom and all the women in my family in general. I have some strong and hardworking female influences in my family, which I am grateful for. Quite a few of them work in the communications industry, including my cousin, who is the Vice President of Public Relations for an agency in Baltimore.

What is one thing – either industry-related or not – you learned in the last month?

I was recently promoted. At first, I was doing my old job, while also trying to learn my new job. It was overwhelming. I had to learn to reflect on my accomplishments instead of focusing on all the things I didn’t get done. I had to give myself some lead way and learn how to relax and unwind.

What is something about you (a fun fact) that many people may not know?

I love to travel. I have been on an airplane every month since 2018. I love exploring new places and visiting friends. Although I can’t travel right now, I still have a lot of places I want to visit after the pandemic.

What is the last book you read?

1,000 Places to See Before You Die by Patricia Schultz.

Where did you grow up and where would you like to retire?

I grew up in Annapolis, Maryland but I currently live in Austin, Texas. I am not sure of the exact location but I want to retire somewhere warm in a laid-back environment. It could be within the United States, Italy or maybe an island.

If you had to eat one meal every day for the rest of your life, what would it be?

Pizza or Tacos.

We’re moving ahead and celebrating our successes!

Best in Maryland Call for Entries is now open! Early deadline is August 31, 2020; final deadline is September 15, 2020.

Remember a time before the pandemic when you completed an award-worthy project, campaign or single tactic that wasn’t tied to COVID-19? And, can you believe you have produced more incredible work because of coronavirus?

We want to celebrate all of those accomplishments with the 2020 Best in Maryland Awards. This year’s program will feature two new awards recognizing how PR and Communications Professionals have stepped up to the challenges brought to us by this year’s pandemic and the racial justice movement.

  • COVID-19 COMMUNICATIONS (Campaign Award) – 2020 has been particularly crisis-oriented as the entire world continues to deal with a global pandemic. This new category includes programs designed to address issues resulting directly from the novel coronavirus and its effects on industry throughout the world. Entries can entail any work done to address COVID-19-related issues through the time of the award deadline. Given the circumstances of this pandemic, leniency will be employed when considering supporting documents, research, and results.
  • DIVERSITY & INCLUSION (Professional Award) – PRSA Maryland is committed to building consciousness by increasing visibility of D&I standards, resources and best practices for racial, ethnic, religious, sexual orientation, and gender differences, as well as diverse skill sets, mindsets and cultures at all levels of the organization. This award recognizes PR firms and organizations that have developed strategies, established more diverse workplace environments, and have established management programs to help minority groups and LGBT practitioners move up the employment ladder.

We will celebrate virtually and creatively in December, toasting to the achievements of our colleagues and friends.  Details TBA.

Best in Maryland also honors those who have made great contributions to our profession and provides a communications student with a scholarship!

Click here for categories, guidelines and more!

PRSA Maryland announces appointment of Diversity & Inclusion co-chairs

Kaletha Henry

Mary Miles

The Board of Directors for PRSA Maryland has announced Kaletha Henry and Mary Miles will co-chair the new Diversity and Inclusion Committee. Chapter President Lisa Coster confirmed the appointments today.

“We’re excited to have two new volunteers lead our D&I initiative,” said Coster. “The board is grateful Mary and Kaletha have filled these most important seats.”

Henry is the owner and founder of Be Local Go Global™ – a travel marketing and creative services firm providing communications and public relations to tourism and hospitality boards, destinations and brands. As a veteran in the communications and public relations industry, Henry helps companies, small businesses, and individuals find their voice, tell their stories, generate awareness, build their image and create opportunities to stand apart.

“As the daughter of two forward-thinking educators, I was raised to expect the best from those assigned to teach and prepare me for the road ahead. Instead, my career became a jagged path of twists and turns that exposed me to various levels of discrimination and privilege inside classrooms and boardrooms,” said Henry. “Through these encounters and experiences, I have a heightened awareness and perspective on disparities affecting marginalized groups of people in schools and companies within the United States and abroad. As such, I am determined to help make a difference to equip and empower current and future generations.”

Miles is a Senior Account Manager at Weinberg Harris & Associates, a public relations and communications agency located in historic Hampden. In her role at WHA, Mary oversees day-to-day marketing operations for clients in the retail, real estate, and entertainment sectors and her expertise includes media relations, digital media, event planning, and community partnership development.

“Diversity and inclusion are more than talking points or trends, but an essential journey to acknowledge the differences of human experience and address inequity and injustice wherever possible,” said Miles. “As professional communicators, it is our duty to do the work to unlearn our own biases, educate our leaders and stakeholders on these important issues, and commit to making change. I hope that PRSA-MD’s Diversity & Inclusion Committee will be a resource for members of our industry to learn how to make our profession more inclusive and to influence others to make a commitment to equity, both personally and professionally.”

Henry and Miles will be reaching out to chapter members over the next month to get ideas about how to develop the D & I plan which will be framed around PRSA National D&I Strategic Plan 2020–2022 released in May following nationwide protests around racial inequality.

In June, The Board of Directors for PRSA Maryland issued its own statement about racial injustice following the deaths of George Floyd, Ahmaud Arbery, and Breonna Taylor. The statement outlined four immediate action items for PRSA Maryland. The appointment of Henry and Miles realize one part of this important action plan.

If you would like to participate on the D and I committee, please write us at info@prsamd.org. Your input is welcomed and appreciated.

 

 

 

Thank You to Our Chapter Sponsors

Thank You to Our Chapter Sponsors