PRSA MD
WebNotes
Issue #393
September 15, 2009
Spotlight
Thursday, Sept. 17 -
Travel & Tourism PR
How do you serve a client who wants to
sell non-essential services to consumers in a down economy and a
hypercompetitive market? Come find out as PRSA-MD kicks off its fall
calendar on September 17th.
Three of the Baltimore Region’s top travel & tourism experts, Margot A. Amelia, Maryland Office of Tourism’s Executive Director; Tom Rowe, Visit Baltimore’s Director of Web Marketing; and David Warschawski, CEO, Warschawski, Inc. the US agency of record for Visit Norway, will share their strategies for success and offer case studies in how to achieve measurable results in one of today’s toughest markets.
Click here for more details.
Tuesday, Oct. 6 -
Chesapeake Conference & Best In Maryland Awards
The Annual
Chesapeake Conference explored Back To PR Basics With A Twist in a full
day of sessions and activities including the Awards Program celebrating
the Best In Maryland. Registration Open - see more details below.
PRSA-MD
Sandy Hillman To
Kick-off Chesapeake Conference
Kathleen Kelly
Undergraduate Scholarship
Travel & Tourism
PR
Industry
Grunig Lecture
Series Hosts Public Affairs Roundtable
IMRE Signs
Three New Clients, Launches IMRE Mobile
Warschawski
Named Finalist for "Small Firm of the Year"
PRSA-MD
Sandy Hillman To
Kick-off Chesapeake Conference
Sandy
Hillman, ceo Hillman PR, took a vision and turned it into one of
Baltimore’s premier public relations agencies - all during what would be
considered a risky economic environment. Quite a few staff and a number of
clients followed her.
Understandable since she spent time listening to
them, working with them, advocating for them. We asked Sandy to kick-off
this conference for precisely that reason - no matter what’s happening
around us, she puts relationships first.
Sandy’s keynote opens the 1-day conference on October 6 at the Sheraton Baltimore North in Towson. Attendees can then choose from a series of concurrent sessions in four time slots. The morning sessions include a primer on Twitter and other critical aspects of integrating social media into a strategy including how to defending corporate reputation in the web 2.0 world. Other topics include agency management, brand management, and grassroots PR.
The afternoon provides two hands-on sessions that will answer questions about Twitter, LinkedIn and more as well as two roundtables that look at what it means to get an APR and speed-pitching.
Over lunch, we’ll celebrate the Best in Maryland Awards where we’ll announce the winners in a number of categories. Also to be announced in the Lifetime Achievement Award and the New Professionals Award. Each full-day registrant receives a luncheon ticket as do BIM entrants; to purchase additional tickets, use the Conference registration form (on-line or download).The day closes with a Happy Hour Mixer.
Conference Links to get you connected:
• Join the
conversation & learn more at More Than PR Basics
• Follow #chessie09 on
Twitter
• Check for updates on our LinkedIn
& Facebook
Groups
• Check-out & share our Conference
Program
• Register on-line
Early Bird Registration Ends September 16! Be sure to register early!
Kathleen Kelly
Undergraduate Scholarship
PRSA-MD is now
accepting entries for the 2009 Kathleen Kelly Undergraduate Scholarship.
Sophomores and juniors attending a Maryland university, or residing in
Maryland but studying outside the state, are eligible for the $1,000
award. Financial need is not considered. The winner will be recognized at
a future PRSA event.
Please share this information with anyone you know who might benefit from this scholarship. For more details or an application, visit http://www.prsamd.org/awards/kathleen_kelly_scholarship.html. Applications must be postmarked by October 31, 2009.
Travel & Tourism
PR
How do you serve a client who wants to
sell non-essential services to consumers in a down economy and a
hypercompetitive market? Three of the Baltimore Region’s top travel &
tourism experts will share their strategies for success and offer case
studies in how to achieve measurable results in one of today’s toughest
markets - travel! Panel includes:
• Margot A.
Amelia, Executive Director, Maryland Office of
Tourism
• Tom Rowe, Director of Web Marketing, Visit Baltimore
• David Warschawski,
CEO, Warschawski,
Inc., US agency of record for Visit Norway
All three have integrated traditional and new media into their programs. See some of the social media in action: Facebook Fan Pages at BmoreMD and VisitnorwayUSA; Twitter @BaltimoreMD, @TravelMD and VisitNorwayUSA; Maryland Minute; and Maryland E-Card. Register today to join the conversation.
Special thanks to University of Baltimore's School of Communications Design, our event co-sponsor.
Date: Thursday,
September 17
Time: 8:30 a.m. Registration; 9:00 a.m. - 10:30
a.m. Program
Place: University of Baltimore, Liberal Arts & Policy
Bldg., Room 308, 10 W. Preston St., Baltimore, MD
21201
Parking: UB garage on Maryland and Biddle streets. Get
voucher at event for $4 parking upon exit, or use 2-hour, metered street
parking. See campus parking map http://www.ubalt.edu/template.cfm?page=2596
for more details.
Cost:
PRSA Member: $35; Non-members: $50;
PRSSA Students: $10; Non-member Students: $20
Registration
& Details.
http://www.prsamd.org/news/events2009/sep09.htm
PRSA
New
Membership Promotion
The National
Chapter of PRSA is currently offering to cover the local chapter dues for
one year for anyone who joins PRSA as a new member. For those who join the
Maryland Chapter of PRSA, this means a $50 savings. This offer is open to
new members and reinstating members who have been inactive for at least
one year and rejoin as regular members. (Associate members are not
eligible).
Industry
Grunig Lecture Series
Hosts Public Affairs Roundtable
The
University of Maryland will host a roundtable discussion on public affairs
on October 1 as part of the Grunig Lecture Series, sponsored by the
university and the Institute for Public Relations. Four outstanding
leaders in public affairs and communications will explore the imperative
for integrating strategic communications with public affairs.
PRSA-MD Members are invited to attend the roundtable discussion, a networking reception and the Grunig Lecture from 4:30 to 8:00 pm on Thursday, October 1, at the Stamp Student Union at the University of Maryland.
Registration fee is $60 for PRSA members.
You can register online at www.instituteforpr.org. For more information, contact Jenn Moyer, Institute for Public Relations, jmoyer@jou.ufl.edu, 1-352-392-0280.
IMRE
Signs Three New Clients, Launches IMRE Mobile
In
August, IMRE signed three new clients: Vectorworks, a leading
architectural CAD software developer; Ames True Temper, the nation’s top
manufacturer of non-powered lawn and garden products; and LifeCell, a
tissue repair product developer. In addition, the agency launched a
mobile-friendly version of IMRE.com for mobile devices. IMRE Mobile offers
visitors the information they need while they’re away from their
computers.
Warschawski Named Finalist
for "Small Firm of the Year"
Warschawski has been
selected as a national finalist for "Small Firm of the Year" by PR News’s
Platinum PR Awards 2009 program. Warschawski was recognized for its strong
client growth, its integrated marketing campaigns, and its outstanding
workplace culture. This marks the fourth consecutive year that Warschawski
is ranked among top small marcom agencies on a national level.
PRSA
MD
c/o Mariner Management * PO Box 1046 * Laurel, MD
20725
866.868.PRSA (7772)