PR JOB OPPORTUNITY

City of Hyattsville - Communications Manager

PRSA MD

The Changing Landscape for the Public Relations Profession

Back to PR Basics with a Twist

PRSA

PRSA Launches Hardship Plan
Special Promotion for Associate Members
PRSA Health Academy
Four Silver Anvil Finalists from Maryland

Changing Jobs? Don’t Forget to Update Your Contact Information

Industry

2009 AFP Pinnacle Awards Call for Entries

IMRE Launches Two Industry Blogs, Home Intel & Build Intel

Laura Ries Named Speaker at Martini Marketing with Warschawski

PRSA MD

The Changing Landscape for the Public Relations Profession

With the demise of newspapers and the rise of online media in recent years, one thing has become clear to all communications professionals: This ain’t your granddaddy’s media landscape! Join us for what promises to be a fascinating panel discussion about emerging communications tools and strategies for the PR practitioner. Thanks to University of Baltimore's School of Communications Design, our event co-sponsor. Registration & Details.

Moderator: David Harrison – President of Harrison Communications

Panelists:

Emily Williams – an interactive account executive who took a leave of absence from MSHC Partners to direct much of the Obama campaign’s online efforts in 2008. She will discuss online PR tools and techniques and how to incorporate them into an overall communications strategy.

Wendy Harman – Director of Social Media at the American Red Cross, Washington, DC. The Red Cross is often cited as an organization using Twitter to maximum

benefit. Wendy will discuss the nuts and bolts of using Twitter and share

the Red Cross' national success story in using Twitter as a communications

tool.

Billy Treger – Communications Manager at the Association for Financial

Professionals (AFP), a forward thinking association that runs as a business.

Billy will share AFP's Web and communications strategy.

Date: Thursday, June 18, 2009

Time: 8:30 a.m. Registration; 9:00 a.m. - 10:30 a.m. Program

Place: University of Baltimore, Liberal Arts & Policy Bldg., Room 308, 10 W. Preston St., Baltimore, MD 21201

Cost: PRSA Members: $20 paid by 6/12/09; $35 after 6/12/09; Non-Members: $35 paid by 6/12/09; $50 after 6/12/09; Students: $10 PRSSA Member; $20 Non-PRSSA Member

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Back to PR Basics with a Twist

The theme of this year’s premier PRSA-MD event—the combined Chesapeake Conference and Awards Banquet—is Back to PR Basics with a Twist: Evolving Your Relationships for the Future. Look for more details in future issues of WebNotes, as well as on our Web site and Twitter, LinkedIn and Facebook. The awards deadlines are as follows:

• Early Bird - June 30
• Final - July 17

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PRSA

PRSA Launches Hardship Plan
This month, PRSA National launched a financial hardship plan for members who are unemployed or temporarily disabled. Eligible participants may renew their membership for $115, a savings of $110 off the full $225 membership fee. The following members are eligible:

• Those who have held a PRSA membership for five years or more, are unemployed, and are currently up for renewal. (Note: Those working part-time are not eligible.)
• Those whose membership recently lapsed and who meet the criteria above.
• Temporarily disabled members, including those on maternity leave, who meet the criteria above.
• Members who recently renewed at the full-dues rate and who meet the criteria above. (These members may request a refund of $110, the amount of the hardship credit.)

If you meet any of these criteria and would like to take advantage of the plan, please notify a Member Services representative at membership@prsa.org or 212-460-1400. If you qualify, you will be asked to complete a short application and pay the dues in full.

For more information, please see the hardship-plan flyer.

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Special Promotion for Associate Members
New to the PR field? PRSA is extending a special offer to Associate Members in April. Associate Members are those with two years of experience or less, previous members of PRSSA or full time graduate students. The reduced rates for the promotion are as follows:

One year of experience or less — $115 dues

One to two years of experience — $155 dues

PRSSA students who will graduate within the next five months, or who graduated within the past two years and who were active PRSSA members at time of graduation — $60 dues

Full-time graduate students (proof of matriculation must be provided) — $60 dues

Bonus! When Associate Members join PRSA during April, they will also receive a free one-year membership to the National New Professionals section (a $20 value) with their paid National membership.

To join online, visit: www.prsa.org/membership/associatemember.html. Be sure to use the promotion code APR2009 to secure your savings!

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PRSA Health Academy

The PRSA Health Academy will be holding its 2009 annual conference in Washington, D.C., May 13-15. This year’s program offers a great line-up of speakers and sessions. The conference also will be a great opportunity to meet and network with other communications professionals in health care.

The title of this year’s conference is Leveraging Social Media in Health Care Public Relations: Innovations & Strategies for Enhanced Consumer Engagement. Visit the conference Web site for more information or to register. Register before April 21st and save $100.  

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Four Silver Anvil Finalists from Maryland
A list of the 2009 Silver Anvil finalists has been announced, and Maryland is well represented:

• AAA Mid-Atlantic
• Sandy Hillman Communications
• Maryland State Highway Administration with Maryland Public Television and Integrated Designs
• MGH (multiple finalists)

Visit the PRSA Web site for a complete list.

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Changing Jobs? Don’t Forget to Update Your Contact Information
Unless your PRSA membership is part of a group package, all the great benefits of PRSA follow you to your next endeavor. So don’t miss out on PRSA news, information, networking events, or professional development opportunities. If you change jobs or move, please be sure to log in to MemberNet on www.prsa.org and update your profile information. It only takes a minute!

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Industry

2009 AFP Pinnacle Awards Call for Entries

Attention PR Professional: Has your treasury or finance department successfully completed an initiative in the past year that contributed significantly to your organization? The Association for Financial Professionals® (AFP) and Wachovia, a Wells Fargo Company, invite you to nominate that winning solution for the 2009 AFP Pinnacle Awards. The Pinnacle Awards recognize excellence in treasury and finance in three award categories: Innovation, Risk and Strategy. For more information on the AFP Pinnacle Awards and how your organization can enter to win, visit to www.AFPonline.org/pinnacle.

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IMRE Launches Two Industry Blogs, Home Intel & Build Intel

IMRE launched two industry blogs under the home & building division. The blogs, Home Intel and Build Intel, serve as an outlet for IMRE to share expertise in the home & building space through a marketing lens, uncover new trends, present original findings, and provide up-to-date information that is relevant to industry professionals.

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Laura Ries Named Speaker at Martini Marketing with Warschawski

Warschawski has announced that its second Martini Marketing with Warschawski speakers’ series will feature best-selling author and branding expert, Laura Ries of Atlanta-based agency Ries & Ries. Ries is a frequent commentator and source for Fox News, CNN, The Wall Street Journal and Advertising Age. She has co-authored five highly acclaimed books with her father, marketing strategist Al Ries.
 
The event, which will take place from 5:30 to 7:30 p.m. on Thursday, April 30, at the new Gin Mill located at 2300 Boston St. in Baltimore, will allow time for networking, socializing and Q & A.  Please visit Warschawski for more information about Martini Marketing or to register for the event. There is no charge for admission to the event. There will be a cash bar and complimentary hors d’oeuvres courtesy of the Gin Mill.

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PRSA MD
c/o Mariner Management * PO Box 1046 * Laurel, MD 20725-1046
Phone/Fax: 866.868.PRSA (7772)